Home & Garden

Hearthstone Living

Established · 200K monthly visitors

$12K

Recovered Monthly Revenue

The Challenge

Hearthstone Living had a large catalog of home goods with complex specifications — dimensions, materials, care instructions. Customers frequently had questions that weren't answered on the product pages, and the support team was buried in repetitive queries. Many potential buyers simply left rather than wait for an email response.

The Solution

WelloChat was trained on Hearthstone's entire product catalog including specifications, care guides, and compatibility information. The AI could instantly answer questions like 'Will this sofa fit through a 32-inch doorway?' or 'Is this fabric pet-friendly?' It also proactively engaged visitors who were spending time on product pages without adding to cart.

The Results

Monthly Revenue from Chat

Before

$0

After

$12,400

Conversion Rate

Before

2.1%

After

2.48%

Setup Time

Before

N/A

After

2 minutes

Support Email Volume

Before

120/day

After

68/day

The ROI was obvious within the first week. Customers who chatted with the AI converted at nearly double the rate of those who didn't.

MT

Michael Torres

Director of E-commerce, Hearthstone Living

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