Fashion & Apparel

Velvet & Vine

Growing brand · 50K monthly visitors

24%

Increase in Average Order Value

The Challenge

Velvet & Vine was seeing strong traffic but low conversion rates. Shoppers would browse dozens of pages but leave without purchasing. Their small team couldn't keep up with the volume of product questions coming in through email, and by the time they responded, the customer had already moved on. They needed a way to engage shoppers in real-time without hiring additional staff.

The Solution

After installing WelloChat, the AI assistant began engaging visitors the moment they landed on the site. It answered sizing questions, suggested complementary accessories, and helped customers find exactly what they were looking for. The smart product recommendation engine learned which items paired well together and proactively suggested add-ons during the conversation.

The Results

Average Order Value

Before

$48

After

$59.52

Support Tickets / Day

Before

45

After

27

Response Time

Before

4 hours

After

Instant

Cart Abandonment

Before

72%

After

58%

WelloChat didn't just answer questions — it actively sold for us. The product recommendations alone paid for the subscription ten times over.

EC

Emma Chen

Founder, Velvet & Vine

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